James Allen Review | Our Absolute Favorite Diamonds and Fine Jewelry Store

As an avid jewelry lover, I’m always looking for pieces that sparkle with one-of-a-kind elegance and distinct flair. If you’ve decided it’s the right time to buy the engagement ring, there’s no better place to shop than at the renowned James Allen store. Famed for its stunning designs, perfect ringbuying experience, and exquisite craftsmanship, it has become the go-to source for anyone seeking a timeless piece of jewelry. Hence my in-depth James Allen reviews!

Recently, I had the opportunity to experience the dazzling selection of jewelry they offer. I’m overjoyed with the product offerings and exemplary customer service I received from them. They went above and beyond my expectations, and I’m so grateful to have found them.

So in this post, I’m delighted to share my personal experience on why this jeweller stands out so my insight can help you if you are looking to buy an engagement diamond ring from James Allen.

Our Recommended Diamond Jeweler

James Allen jewelry and logo

James Allen

  • It has 600.000+ diamonds on offer
  • It takes customized jewelry orders
  • It offers a 360-degree online view of diamonds

Key Takeaways

  • James Allen is the best place to shop for the highest-grade loose diamond or the perfect dream engagement ring and other special occasions.
  • James Allen offers a wide selection of pieces to select from, ensuring you’ll find something that truly grabs your attention.
  • Diamond display technology offers 360° HD views and up to 40x magnification for a truly immersive experience.
  • All pieces come with a lifetime guarantee, thus providing you with free repair and upkeep for eternity.
  • Outstanding customer service to guarantee an exceptional customer experience.
  • Multiple payment options make the purchasing process extremely easy and hassle-free.

James Allen Review – My Top Jeweler To Date!

When I think of online diamond retailers offering the perfect engagement ring settings, I think of James Allen. Founded in 2006 in New York City, James Allen has established itself as a leader in the diamond jewelry industry. Four innovative minds, Oded Edelman, James Schultz, Michele Sigler, and Dean Lederman, joined forces to create James Allen.

Simply put, it soon became the largest privately-held online engagement diamond ring and wedding jewelry retailer in the world, offering a large selection of diamond engagement rings superior to the Blue Nile.

James Allen Banner

With its commitment to offering jewelry at the highest level of quality, it’s no wonder why James Allen has earned a reputation as a trusted source of beautiful and timeless pieces.

A passion for excellence has driven James Allen since its opening. Each piece of jewelry is carefully crafted to perfection, ensuring that every customer can take pride in their choice.

James Allen jewelry

One of the biggest parts of James Allen’s success is the wide range of options available. Whether you’re looking for a diamond engagement ring, a special necklace, or a pair of diamond earrings, they have something for everyone. They offer unlimited options and a wide range of styles and jewelry designs. There’s something for everyone, from platinum to rose gold to custom settings.

At James Allen, their customers are always at the heart of their mission. Their team of dedicated professionals is committed to providing a personalized and enjoyable shopping experience making it easy to buy your own special ring. They always go the extra mile to take care of your diamonds and ensure that every customer is satisfied.

Today, James Allen is renowned as one of the most prestigious suppliers of diamonds and fine jewelry worldwide. With a commitment to diamond quality, excellence, and exceptional customer service, it’s no wonder why it has become one of the most sought-after brands in the industry. Whether you’re seeking your first piece of jewelry or a special keepsake to commemorate a special occasion, they have something for every occasion. They offer a beautiful selection of wedding jewelry like engagement rings, wedding rings, coordinating wedding bands, eternity bands, and center diamond rings made of lab and earth-created diamonds to fulfil all your desires.


  • Wide selection of pieces: With hundreds of pieces, you’re sure to find something that catches your eye.
  • Unique styles: From classic to modern, they have something for everyone.
  • High-quality materials: All pieces use high-quality metals and stones, so you’ll have a piece that stands the test of time.
  • Lifetime Warranty: All pieces come with a lifetime warranty, so you’ll get free repair and maintenance for a lifetime.
  • 24/7 customer service: James Allen customer service team is always eager to help, so you can rest assured that your purchase will go smoothly.


  • The prices of items can be high if you’re looking into a piece with a diamond of a premium grade or quality. 


I’ve always been obsessed with diamonds – their beauty, the sparkle, and the idea that I could find the perfect diamond for my rose gold ring. Initially, I had reservations; I was hesitant about purchasing a lab-created instead of a natural diamond. When I first stumbled upon James Allen rings, I was immediately intrigued. Not only did they have a beautiful selection of diamonds, but what drew me in was that they were all hand-selected and certified conflict-free.

Whether I’m looking for a single diamond ring or a whole set of diamond earrings and a necklace, I know that James Allen is the best place to buy diamond jewelry, because I get top-quality diamonds every time.

One of the special features that make James Allen rings stand out from the rest is their Diamond Display Technology, which gives customers a fully immersive experience to understand the diamond’s quality. With it, I can explore my diamond’s cut, color, clarity, and sparkle in 360° HD views and up to 40x magnification to truly understand its features. Plus, I can ensure I’m getting the right size and the best diamond shape to fit my budget.

James Allen jewelry design

James Allen Diamonds Review | Selection and Design Process

Whether you are looking for a loose diamond or the perfect engagement ring James Allen has you covered. Designing the perfect engagement ring is an exciting experience – and that’s why I turn to James Allen for their vast selection of diamonds and beautiful settings. They make it easy to craft beautiful jewelry that perfectly reflects my love for diamonds.

They’ve become a favorite place to start my search because I can trust that they only carry the finest diamonds, responsibly sourced from reliable and trusted sources. With their state-of-the-art 3D technology, I can see every detail of the stones I’m considering before making a purchase.

I started my search by selecting a setting for my wedding band before choosing the diamond. There are many remarkable designs to explore, from classic solitaires to modern halo settings. Once I found the perfect setting, I then started looking for the diamond to finish it off.

diamond rings by James Allen

At James Allen, I was amazed at the sheer number of loose diamonds to choose from. I found that there were genuine diamonds, lab-created diamonds, and fancy shapes available. I wanted to ensure that I found something special, so I tested the diamonds side-by-side on the 3D diamond viewer. I was able to compare each diamond until I found the one that had the perfect balance of brilliance and fire.

I found a perfect engagement ring that mirrors my personality, but my journey didn’t end there. With a plethora of other stunning jewelry pieces waiting to be discovered, such as earrings and pendants, I was eager to explore more. James Allen, renowned as one of the top diamond engagement ring retailers globally, lived up to its reputation. Their extensive inventory of diamonds left me amazed and provided an abundance of options to choose from.

Our Top-Rated Diamond Jewelry Store

James Allen jewelry and logo

James Allen

  • It has 600.000+ diamonds on offer
  • It takes customized jewelry orders
  • It offers a 360-degree online view of diamonds

Finally, I purchased my custom-made ring, and I couldn’t be happier with the result. The process was smooth and hassle-free, making it a pleasant experience overall. I’m thrilled with the outcome, and I’m sure I’ll cherish this ring for years to come.

JA models

James Allen Quality and Pricing

When buying fine jewelry, James Allen is the source for the highest-quality custom diamonds at the most competitive prices. Their flexible payment options make shopping for the perfect jewelry piece even more convenient. Whether you’re paying with a credit card, PayPal, wire transfer, or even Splitit, you can rest assured that James Allen has made it easy to get the jewelry you love.

For those who prefer to pay with a wire transfer, you’ll even receive an extra 1.5% discount on the item’s listed price.

Moreover, James Allen not only provides an extensive inventory of jewelry but also offers impressive financing options to support customers in financing their purchases. Whether you choose to establish a revolving line of credit or make a purchase with $0 down, the flexibility is there.

What’s more, you have the convenience of accessing your online account anytime, day or night, to keep track of your purchase. By adopting the Amazon business model, James Allen has successfully avoided the burden of maintaining a costly inventory while still offering a wide range of options.

This enables them to prioritize the sourcing of high-quality diamonds without compromising on variety or competitive pricing. In essence, James Allen’s business model allows them to deliver exceptional diamonds at incredible prices.

JA model and jewelry

James Allen Ring Metals and Settings

When it comes to ring settings, James Allen offers you a wide array of choices. From platinum to gold rings, for both men and women, they have every metal option you can think of. Whether your style leans towards vintage, modern, classic, or trendy, you’ll find the perfect ring setting that suits you.

Whether you’re picking a timeless diamond or a vibrant gemstone, your ring setting will radiate brilliance. Your special moment deserves nothing short of pure excellence, and James Allen’s collection of ring settings guarantees that you’ll be able to find the ideal ring to present to your loved one.

What Makes James Allen Better Than Other Jewelers?

James Allen Jewelers stand out with an extensive inventory of over 200,000 loose diamonds, each graded by GIA, IGI or AGS. The 360° HD preview allows customers to pick the best diamond for their budget, ensuring no compromise on quality.

Their competitive pricing saves customers more than compared to other stores like Jared Jewelry or Brilliant Earth. With 600+ setting designs and free engraving, customization is easy. Exclusive collections like True Hearts and CanadaMark Diamonds cater to various preferences.

The 24/7 non-commissioned customer support ensures a pressure-free shopping experience. James Allen’s risk-free 30-day return policy and lifetime warranty with free services, including professional ring cleaning, build lasting relationships with customers.

FAQs: James Allen Jewelry

Now I will be answering the most frequently asked questions.

Why Are James Allen Diamonds so Cheap?

James Allen diamonds are priced competitively due to their streamlined business model. By operating solely online, they can significantly reduce overhead expenses. As a result, customers can save as much as 50% on comparable diamonds compared to traditional brick-and-mortar jewelers.

How Often Does James Allen Have Sales OFF?

James Allen typically offers sales during certain months of the year, including February, November, and December. During these periods, customers can find excellent deals on their jewelry purchases. Additionally, keep an eye out for sales around significant occasions like Black Friday/Cyber Monday, Valentine’s Day, Mother’s Day, Christmas, and New Year.

How Long Does James Allen Take to Ship?

The shipping time for James Allen orders varies depending on the item purchased. Loose diamonds are usually shipped within 24 to 96 hours after payment to allow for thorough inspection by gemologists. For other jewelry and engagement rings, the typical shipping time is within one to three weeks after the order is placed. Rest assured, they work diligently to deliver your purchase as promptly as possible.

Is James Allen a Good Brand?

Yes, James Allen has consistently been rated as one of the top online jewelry retailers, offering some of the highest-quality diamonds and gems available in the industry.

Are James Allen Diamonds Good Quality?

Yes, James Allen diamonds are superior in quality to other diamond retailers, offering excellent clarity, cut, and color ratings and outstanding customer service and craftsmanship.

James Allen Banner 3

Is James Allen as Good as Blue Nile?

In my opinion, James Allen offers a vast selection of diamond engagement rings superior to Blue Nile if you compare diamonds. Additionally, they provide higher quality and competitive prices, making them a top choice for quality diamonds.

Is James Allen a Luxury Brand? What Does James Allen Offer?

Yes, James Allen is a leading and trusted luxury brand. They offer the highest quality diamonds, customer service, and craftsmanship, making them one of the best choices for diamond engagement rings.

3 JA rings

Our Recommended Diamond Jeweler

James Allen jewelry and logo

James Allen

  • It has 600.000+ diamonds on offer
  • It takes customized jewelry orders
  • It offers a 360-degree online view of diamonds


Overall, in the review of James Allen, shopping was one of the most positive experiences I’ve ever had. The jewelry selection was breathtaking, and the customer service was top-notch. J.A has exceeded my expectations, and I wouldn’t hesitate to recommend them to anyone who wants to buy the best diamond jewelry.

Whether you want to order an engagement ring, a special anniversary present, or just something to make you feel special, James Allen is the perfect place to find your perfect piece of high-quality jewelry in the online diamond industry.

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